Increase card sales and usage by leveraging the MasterCard ® brand

Partnering with MasterCard is great in terms of offering cardholder security and brand recognition. However, when it comes to promoting the card to help achieve ambitious card sales and repeat usage, MasterCard can also assist. From our strategic partnership relationship with MasterCard, PCT are able to offer all clients working with PCT, the unique opportunity to take advantage of a host of stock promotions, logos and cardholder communication templates.

Its one of the many reasons why we’ve partnered with MasterCard. To find out more about our schemes and how you too can leverage some superb MasterCard offers and discounts, please contact us at partnersales@paymentct.com.

To view an existing promotion, please visit www.firstpremierprepaid.co.uk.

Promotion examples:

Priceless Cinema -
Ideal for general spend cards

Interest in cinema is at an all time high and its appeal extends across all demographic groups. MasterCard's previous cinema ticket giveaway promotions have proven to be highly successful in driving spend in cinemas.

78,000 unique visitors to the promotional website in 2009 generated 17,000 free cinema tickets. This years promotion will build on that success by again offering cardholders the opportunity to win a free ticket.

Live Date:

Mechanic:

Supporting Merchants:

Partner,
1st August - 30th
November
Instant win via online

Cineworld, Dining

LoveFilm, Blockbuster
 

Priceless getaways -
Ideal for currency cards

Travel has long been an important category for card spend, and in a period of instability for travel providers, the security of paying by card has provided reassurance for customers.

Cross border is a valuable profit driver so at the appropriate times of year, MasterCard focuses heavily on driving preference for our brand when booking and while overseas.

This usage promotion will send lucky winners and their guests around the world on luxury summer holidays complete with flights, hotels, meals and travel insurance.

Live Date:
Mechanic:
draw

Supporting Merchants:
1st May - 31st
August
Cross border spend prize

Register online/SMS
Virgin